Aside from lower prices, there are so many more reasons why it is better to buy pre-owned pieces of jewellery - whether it’s a ring, bracelet or a watch - than brand new.
If you love jewellery that has unique characteristics and want to preserve a piece for generations to come, then read on for our top eight reasons for exploring the pre-owned market.
For personal reasons...
1) Own a piece of history
When you buy a piece of jewellery brand new, there’s no doubt it’s nice to know that you have been the only person to own it. But there’s something incredibly alluring and mysterious about purchasing something pre-owned. Chances are, the piece you now own was handcrafted using techniques and knowledge that jewellery makers don’t have anymore, therefore it cannot be replicated or replaced (more on this later).
Where did it come from? What is the story behind it? By acquiring a piece of vintage jewellery or a classic old watch, you’re taking home a part of history. This unknown factor creates a romantic sense of secrecy - who knows who owned the piece before you and where in the world they took it?! 
2) Excellent quality
It’s heartbreaking when you purchase a piece of jewellery that you adore, only to have it break soon after or start showing signs of wear and tear. But when you buy a pre-owned bracelet or ring, you know that it will last because it has already stood the test of time, and you’ll know that you’ve just bought a gorgeous piece that will be on your wrist for years.
Luxury goods were built to last. They were created from top quality-materials; premium metals and real leather. So why not choose to spend your money on a classic style that you know has an assurance of impeccable craftsmanship?
3) Wider selection of styles
Jewellery designs currently in production will be made in large batches, which can sometimes limit the amount of variety on offer. Often you will find that when buying brand new jewellery you are limited to the current collections and styles that are in store that season.
On the other hand, if you’re on the hunt for second-hand pieces you know that you’re going to have more options. You can choose from limited edition pieces, exclusive designs, vintage pieces and even those that are more modern. Your choices suddenly become endless, allowing you to find the perfect piece for you.
For fashion reasons...
Designs and styles can be replicated and reproduced, but somehow they still don’t have the same look and feel as a genuine vintage piece. Let’s face it, wouldn’t you rather have the original?
When it comes to pre-owned jewellery, it’s highly unlikely that you will come across another person wearing the same piece as you. Often, older pieces are custom-made because there was no need to mass produce a single design, so take pride in the fact that you are wearing something completely unique.
5) Fashions go in and out of style - classic pieces don't!
Fashions change as often as the seasons, and new styles come in just as often as old ones re-emerge. As it so happens, vintage and classic designs are very in fashion right now, and this is a trend that shows no signs of slowing down. Depending on the kind of style you buy or the era that your jewellery has come from, you could find yourself bang on trend. Or, if you are drawn to a particular piece, you may discover it is suddenly being replicated on the catwalks in a couple of months’ time. But instead you’ll be the proud owner of an original that inspired today’s designers.
6) Develop your own personal style
As we mentioned before, buying pre-owned jewellery gives you more options than you probably ever thought possible. Vintage or modern, simple or elaborate; whatever you prefer, buying pre-owned jewellery gives you the chance to develop your own personal style beyond its usual boundaries. Whatever era you choose to buy from, there will be unique characteristics that you can use to make a statement.
For investment reasons...
7) Find collector's items
For many people, buying pre-owned jewellery is all about the investment. This is especially true for luxury watches. With such brands out there like Omega, Breitling and Rolex that are so highly sought after, it’s inevitable that some will become rare and start to increase in value. This happens once a particular model stops being made, so if you are able to snap up a pre-owned version of a classic timepiece, then you’ve found yourself a wise investment indeed.
8) Better value for money 
It almost goes without saying that pre-owned jewellery will be far cheaper than buying something brand new. Depending on the make and the era in which it was made, some pre-owned gems can be around 50% less than a brand new similar piece.
As we’ve mentioned before, you’re not just paying for the piece of jewellery itself; you get so much more than you would with a brand new piece. You also receive the history and stories each piece holds, and who doesn’t want a gorgeous ring or vintage watch that was built to last generations?
So it certainly isn’t just all about the money! In fact, why would anyone ever choose anything other pre-owned jewellery? You get top quality materials, in both classic vintage and gorgeous modern designs, and usually at an extremely attractive price. Feeling inspired? Why not browse through our beautiful collections today, and you could find a one-of-a-kind gem to own for the rest of your life!
